8-Time Winner

Earning this distinction of being one of the best places to work is an incredible achievement. We are proud to be a 8-time winner of this employee-voted award.

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Automated Data Mining with EMPOWER

Empower from Strategic Marketing is a new way of automated data mining using outside market opportunities and your database. Sign up for a demo of the platform today!

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It’s Just Easier with Strategic Marketing

Data management and analytics are the heart of our company. We understand that your data is your most valuable asset and we treat it as such.

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Right Data, Right Message, Real Results

Sales Builder finds the right customers for you, helping you target your audiences more accurately.

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Re-Engage Lost Customers Back to Your Dealership

Increase your service business by identifying unique opportunities and dominate your market with a Service Builder campaign.

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Use your data to generate more quality opportunities

The Data Mining Revolution Has Evolved With Empower

Empower, the proprietary platform of Strategic Marketing, identifies purchase behaviors and then sends the right communications at the right time by using trigger points in your data. With Empower, you can automate your marketing efforts and remain in front of your clients and prospects through a direct marketing strategy designed for your dealership.

The results speak for themselves:

  • 1-2% Average Purchase Rate
  • 26 Deployments Per Month On Average
  • No Training Needed, No Dashboard to Learn
  • ROI Transparency and Reporting
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Certified DMS Vendor & OEM Proven

Strategic Marketing understands the importance of moving your data fast and effortlessly while maintaining data security. After all, it’s your dealership’s most valuable asset. This is why we have become certified by ALL of the top DMS providers in the country and effectively serve 23 other DMS providers. Improving our customer’s experience is our #1 priority.

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I’m Interested In Empower

With Empower, our leads respond to you, requiring less time, less effort and generating more revenue for your dealership!

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I’m Interested In Event-Based Services

We offer the most advanced, data-driven services for automotive marketing. We are DMS certified, OEM proven, and ever-ready to handle anything your dealership may need. 

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We Have The Vision To Innovate

Elevate your business with Strategic Marketing's proprietary platforms and services.

Right Data

Our proprietary analytics and data management platform, LogiX, cleans and verifies your data then identifies the most profitable opportunities to target.

Right Message

We craft custom messages and pair them with compelling creative designs for direct marketing campaigns to drive results for any dealership.

Right Process

Our Right Process combines the Right Data and the Right Message to give you tailored direct marketing campaigns for your dealership.

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What They've Said About Us

“I've been very pleased with strategic’s results in 2021! in particular, I've noticed that once the inventory shortage hit we saw a drop in internet leads/sales but an increase in deals that were 100% attributable to Strategic. Hopefully we can keep that going into 2022!”

Timothy HammondBusiness Development Director, Ertle Subaru

“In all my years in the auto industry, this is the best advertising program I've ever done.”

Keith FradenburgGeneral Manager, Jaguar Land Rover of Rocklin and Sacramento

“Strategic Marketing has partnered with several of our dealerships and we’ve had great to stellar results each time. Our representative is straight forward and works diligently to help us gain new customers and real results with each of our strategic marketing events. Highly dependable!”

Gwynn SlavikAdvertising Director, Blake Fulenwider Group

“Strategic is by far the best marketing company we have ever used. They understand our market, continue to bring us new ideas, and keep us ahead of our competition.”

Mike BasilBasil Toyota

“You wouldn't BELIEVE the amount of phone calls we're getting from this thing. Our pre-owned manager bought two more units today, and said he's had probably 60-70 phone calls per day. I'm blown away.”

Philippe LeMaitreMarketing Manager, Southern Honda Powersports

“The car business has evolved, and you need to stay up to date unless you want to have your lunch eaten by your competition. Saturated mail with a “winning item ticket or promise” for the simple part of you to stop at the dealership and claim your prize is a setup for failure because 80% of your customers will only show up to claim their prize and leave the showroom. If you're ever thinking about a “quality over quantity” mail piece, Strategic Marketing should be your go-to choice because their mailer is 60 times more transparent, short, sweet, and direct. Instead of your salespeople running away from shady mailer ups, allow Strategic to show you that the outcome will be income.”

Bruno PignanoGeneral Manager, Nissan of Clearwater | Morgan Automotive Group

“Empower is the ultimate marketing tool! We spend our advertising dollars much more efficiently and we love the flexibility of targeting smaller groups of customers with specific messages.”

Ryan GillGeneral Manager, Chesrown Chevrolet Buick GMC

We provide a fresh perspective that creates

a competitive advantage for our clients.

Disrupters

At Strategic Marketing, we strive to be different and challenge the norm. We have done this by recruiting the best talent available. As a team, we are unstoppable. We ARE the disrupters in the automotive marketing industry.

Teamwork

After 28 years of being in the automotive marketing industry, we have found the perfect formula. It takes the Right Data, Right Message, Right Process, and to make it all come together, and you must have the Right People. Our staff is ready and willing to handle any and all of your dealership’s marketing needs.

Case Studies

Northeast Cadillac LMA

Challenge: Create a targeted service campaign for the dealerships in a Northeast Cadillac to help…
Case Studies

Stellantis Business Centers

The Objective: To create a 3rd Party Staffed Event program for Stellantis (formerly FCA) to…
Case Studies

Northeast Auto Groups

Challenge: To identify customers and conquest opportunities that may be in a position to sell…
Case Studies

Kia Central Region

Challenge: Kia’s Central Region was looking to drive sales of the Kia Soul, Kia Optima,…

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