Strategic makes using your data easier than ever.
LogiX, our Predictive Analytics and Data Management Platform, goes way beyond simply pulling a vehicle count in a given area. It provides a 360-degree view of real, not modeled, data points. By discovering the most profitable opportunities that exist inside a specific DMS, and the surrounding market, LogiX helps increase your sales and service ROI.
Data analytics and management is the heart of our company. We understand that your data is your most valuable asset and we treat it as such. Before we began providing you with our marketing services, we became data experts. Without LogiX, we couldn’t bring you our revolutionary platforms: Empower, Sales Builder and Service Builder. When we say, “it all starts with LogiX,” we mean it.
Seamlessly managing more than 2,800 accounts
A simple, effective process allows your dealership to flourish.
Easy data access doesn't mean softer data security
At Strategic Marketing, we use LogiX to ensure your data is clean, secure, and easy to use. By first connecting to your DMS, LogiX takes your dealership’s raw data, then turns it into a tool that helps you retain, re-engage, and recruit customers. Additionally, we are able to use the cleaned data to power our marketing platforms. LogiX offers predictive analytics that helps you communicate with customers more effectively.
Being the industry leader for 25+ years, we have come to realize how important data is to a dealership. As a result, we were the first company to become certified in the top DMS providers while also effectively serving 23 others. With the help of LogiX, we are able to make sure your data is as secure as possible. After all, your data is your business and we intend to treat it just as valuably as you do.
World of LogiX
Inputs
Integrates massive quantities of data across all vendors and channels
- 47,522,001 Sales Transactions
- 291,521,574 Service Transactions
- 185,000,000 VIN Specific Conquest Records
- 6,500,000 New Mover Records
Outputs
Analytics identifying when customers and prospects are in-market
- Transaction Data Analysis
- Trade Intelligence
- Defector Analysis
- Purchase Trends
- Demographic Analysis
Inputs
Integrates massive quantities of data across all vendors and channels
- 47,522,001 Sales Transactions
- 291,521,574 Service Transactions
- 185,000,000 VIN Specific Conquest Records
- 6,500,000 New Mover Records
Outputs
Analytics identifying when customers and prospects are in-market
- Transaction Data Analysis
- Trade Intelligence
- Defector Analysis
- Purchase Trends
- Demographic Analysis
